Tag: data-driven marketing

data-driven marketing

Tales from the Crypt: What Keeps Data-Driven CMOs Awake At Night

Posted on October 29, 2015January 21, 2017 by davebirckhead0

data-driven marketing

Play Ball: Why Data-Driven Attribution Is a Home Run

Posted on July 8, 2015January 21, 2017 by davebirckhead0

When Adtech Meets Martech

Posted on March 26, 2015 by davebirckhead0

Customer 360: Understanding Your Customers in the Digital Era

Posted on December 13, 2014December 15, 2014 by davebirckhead0

Marketing Metrics That Matter

Posted on January 29, 2014January 29, 2014 by davebirckhead0