data-driven marketingTales from the Crypt: What Keeps Data-Driven CMOs Awake At Night Posted on October 29, 2015January 21, 2017 by davebirckhead0 comments on “Tales from the Crypt: What Keeps Data-Driven CMOs Awake At Night” Continue reading "Tales from the Crypt: What Keeps Data-Driven CMOs Awake At Night"
data-driven marketingHumanizing Big Data Posted on July 22, 2015January 21, 2017 by davebirckhead0 comments on “Humanizing Big Data” Continue reading "Humanizing Big Data"
data-driven marketingPlay Ball: Why Data-Driven Attribution Is a Home Run Posted on July 8, 2015January 21, 2017 by davebirckhead0 comments on “Play Ball: Why Data-Driven Attribution Is a Home Run” Continue reading "Play Ball: Why Data-Driven Attribution Is a Home Run"
data-driven marketing5 Keys to Getting Value From Big Data Marketing Posted on April 22, 2015January 21, 2017 by davebirckhead0 comments on “5 Keys to Getting Value From Big Data Marketing” Continue reading "5 Keys to Getting Value From Big Data Marketing"
ThinkingWhen Adtech Meets Martech Posted on March 26, 2015 by davebirckhead0 comments on “When Adtech Meets Martech” Continue reading "When Adtech Meets Martech"
agile marketingBig Data Marketing: Lessons from Top Gun Posted on February 28, 2015January 21, 2017 by davebirckhead0 comments on “Big Data Marketing: Lessons from Top Gun” Continue reading "Big Data Marketing: Lessons from Top Gun"
ThinkingCustomer 360: Understanding Your Customers in the Digital Era Posted on December 13, 2014December 15, 2014 by davebirckhead0 comments on “Customer 360: Understanding Your Customers in the Digital Era” Continue reading "Customer 360: Understanding Your Customers in the Digital Era"
ThinkingBig Data Marketing In The Cloud Posted on February 11, 2014February 11, 2014 by davebirckhead0 comments on “Big Data Marketing In The Cloud” Continue reading "Big Data Marketing In The Cloud"